Welcome to Discount Vapes Direct the home of quality vaping products at unbeatable prices. We’re part of the Discount Direct Group, atrusted UK retail family that also includes Discount Shop Direct, Discount Beauty Direct, and Discount Drinks Direct.
After recognising strong demand from our loyal customers across our sister companies,we launched Discount Vapes Direct in early 2025. Ourmission is simple yet powerful: to make premium vaping products accessible and affordable for everyone in the UK.
Founded by CEO and Co-Founder Rhys Hurcombe, a seasoned entrepreneur with over a decade of experience in retail and hospitality, Discount Vapes Direct is built on strong partnerships with some of the world’s leading suppliers. These relationships allow us to source genuine products at the best possible prices, savings that we pass directly on to our customers.
As an online-only store, we operate with lower overheads and centralised stock management from our distribution centre near Poole, where all our brands are based. This streamlined structure allows us to stay highly competitive while maintaining fast delivery times and exceptional customer service.
Looking ahead, we’re expanding our operations with plans to open a warehouse and click-and-collect hub in Blandford Forum, Dorset, where customers will be able to browse our full product range in person.
At Discount Vapes Direct, it’s not just about great prices it’s about providing a smooth shopping experience, friendly customer support, and the latest products in the ever-evolving world of vaping. From the newest vape kits to premium e-liquids and accessories, we’re here to bring you the best direct from us, to your door.
The products available on Discount Vapes Direct are age-restricted and intended for adults of legal smoking age only.
By entering our website, you affirm that you are of legal smoking age and you agree to be Age Verified if needed.